Buc-ee's Creates New Texas Word Thanks to its Billboard Blunder

At this point, all we can say is well played, Buc-ee'swell played.

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This billboard in Springfield, MO for a gas station that's ~8 hours down the road : r/funnysigns

Texas Buc-ee's Billboard Error(?) Creates New Word

Texas' Buc-ees capitalizes on billboard typo, sells 'Hodwy' T-shirts, San Antonio

Buc-ee's Creates New Texas Word Thanks to its Billboard Blunder