Viral jumping game on China's WeChat draws big money from Nike
Por um escritor misterioso
Last updated 16 junho 2024
![Viral jumping game on China's WeChat draws big money from Nike](https://www.cnet.com/a/img/resize/8e85c779b48d12c56938386dab5ccee40de8c23b/hub/2018/03/16/df24dc38-1d81-42d4-a897-0996b3a4d4b0/tiaoyitiao-1.jpg?auto=webp&fit=crop&height=900&width=1200)
The jumping game, accessed via Chinese social messaging app WeChat, attracted over a million players within two weeks of its launch. Now international brands are leveraging that popularity.
![Viral jumping game on China's WeChat draws big money from Nike](https://a16z.com/wp-content/uploads/2023/04/lingochamp-train.png)
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![Viral jumping game on China's WeChat draws big money from Nike](https://a16z.com/wp-content/uploads/2023/04/Zhang-Ma-Financial-Freedom-Group-Chat-Weibo.png)
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Viral jumping game on China's WeChat draws big money from Nike
![Viral jumping game on China's WeChat draws big money from Nike](https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fbucketeer-e05bbc84-baa3-437e-9518-adb32be77984.s3.amazonaws.com%2Fpublic%2Fimages%2Ff6ef86bd-7ecc-45ea-a117-1dc5e05e1ff8_2138x1204.png)
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![Viral jumping game on China's WeChat draws big money from Nike](https://journals.sagepub.com/cms/10.1177/1069031X211070607/asset/images/large/10.1177_1069031x211070607-fig1.jpeg)
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![Viral jumping game on China's WeChat draws big money from Nike](http://www.edwardtseblog.com/wp-content/uploads/2021/11/%E5%BE%AE%E4%BF%A1%E5%9B%BE%E7%89%87_20211115152113.jpg)
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![Viral jumping game on China's WeChat draws big money from Nike](https://a16z.com/wp-content/uploads/2023/04/rtw.png)
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![Viral jumping game on China's WeChat draws big money from Nike](https://www.cnet.com/a/img/resize/aa32a72176101429f6ed98a1f34fc2e9bf2e6eed/hub/2017/10/25/c3b5c442-cf88-4eaa-918b-6c92a7ac20b4/nintendo-animal-crossing.jpg?auto=webp&fit=crop&height=675&width=1200)
Viral jumping game on China's WeChat draws big money from Nike
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![Viral jumping game on China's WeChat draws big money from Nike](https://image.slidesharecdn.com/2018socialtrends-totem-180314193700/85/social-media-insights-2018-2-320.jpg?cb=1668254044)
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